Origins of Nulloomnia
Serena Morina
founder of Nulloomnia brand, is an Italian artist based in Helsinki.
Serena explores the oneiric world vivifying esoteric tales from lucid dreams through oil painting.
She has also created the "Spooky" clothing collection, born from her drawing of spooky and mystic creatures. Thanks to a dream, Serena adds to her clothing a unique feature as the creatures'eyes reflect the light.
Nulloomnia offers Serena's artwork in several variations, such as embroidery on canvas, art prints and self printed clothing, tote bags and decorative Items.
Nulloomnia was born as a new creative challenge aimed to give people the opportunity to buy Serena's art also in a more affordable version.
Why Nulloomnia?
I named my brand “Nulloomnia” because of a dream:
A sorcerer spelled me to death pronouncing: “In Nullo Omnia”. Then I woke up. I googled it.
I realised that he was right, so was I. We born from nothing, we think we are everything and we get back to nothing.